FSK Analytics – Preliminary Analysis

It looks like I’m getting around 150 unique IP visits per day.  However, I’m not filtering out search bots.

Also, a lot of people are looking at the FAQ and glossary pages!  Oops!  I’d better fill those in!

There was another amusing bit, looking through my server logs.  Adbrite did visit my blog after I activated the ad zone and they unfairly banned it.  After I asked them to review it manually, nobody from Adbrite bothered to go back to my blog and re-review it!  That is offensive.

I’m still earning some AdBrite money from my old blog.  Maybe the next time I reach $5, I’ll take down the ads on my old blog.  I’m very angry at them.

11 Responses to FSK Analytics – Preliminary Analysis

  1. I’m quite angry at Google. I’ve been a customer of their Adwords system for many, many years. They make a fair bit of money from me. I also use some of their other paid services as well, for which they essentially get a cut for no extra work on their part.

    Yet, when I got cheated out of the equivalent of 500 USD via click fraud in the early days, they just denied everything. I can’t remember the details now, but I had pretty good proof I had been ripped off via my Apache logs. Google just denied everything.

    I got the feeling nobody sensible even read what I was telling them.

    The 500 USD I lost is a tiny, tiny fraction of the money Google get from me.

    This is what happens when a company has a virtual monopoly in a certain area.

    They can afford to flip their fingers at customers.

    • My latest anger is directed at AdBrite and not Google.

      It was pretty foolish to let Google steal $500 from you via click fraud. I would have tried a $10 or $50 ad campaign, and then measured the results.

      When I decided I was leaving Blogger, I realized that buying ads would be a waste of time. Now that I’m on my own domain, I might invest in ads.

      Pay-per-click advertising specifically encourages fraud. Pay-per-click also encourages spammers, because most people won’t click on a spammy ad. Pay-per-view is much better and less abusable. Based on my AdBrite stats, the people who bought pay-per-view ads were getting a cheaper cost-per-click than people who bought pay-per-click ads! However, my stats aren’t typical, because I have a real blog and not a made-for-ads blog.

      Effectively, Google stole $100 from me. I ran their ads on my old blog for 2 months without getting paid. I’m sure they still charged publishers for those ad views.

      I’m annoyed that, for both Google and AdBrite, I couldn’t get a human to manually review it, after they unfairly banned my site. Also, because my AdSense account is permabanned, there’s no point in me uploading videos to YouTube, because I’d never make any ad revenue.

      I’m going to consider other ad options eventually. For now, I’m waiting until I build things out a little more.

  2. >It was pretty foolish to let Google steal $500 from you

    This was just when I was started out many years ago. All the defaults that Google provided back then were bad ones and I hadn’t reduced my monthly budget.

    I was also very busy at the time and more concerned with getting awareness of my product more than anything else. Also at the time I was running it as more as a hobby than a tightly run business i.e. I didn’t care whether I made a small loss.

    You may say I am foolish in one respect but years later I have sold oodles of my product and to some of the most famous companies and organizations in the world.

    I took a risk and it worked out very well.

    You can’t be good in all areas. At the time my strength was writing solid, fast, powerful software. All my years of writing vast amounts of code had hardened me and I went the extra mile to write efficient code i.e. at first sight my code would seem over the top but I managed to be head-and-shoulders above all the competition for many years.

    Don’t nag me over one small oversight.

    • How can you accuse me of nagging you in the comments section of my blog? “Nagging” means “mention something over and over again” and not “mention something once”.

      If I was running ads, I’d watch the effect closely. Specifically, I’d want to know “Are my ads leading to new regular readers for my blog?” If selling software, I’d want to know “Are my ads converting to sales?”

      I might run some ads later.

      That’s one reason I’m writing my own Analytics. Google Analytics provides insufficient information for me to figure out “How did regular readers first find out about my blog?”

      • The way I first found out about your blog was your, “Supreme Leader of Humanity” post. I don’t remember what the search term was.

        I’ve been researching this stuff off and on (now on, on, on since I found your blog!) for about three years, but no one was able to prove anything. There are very few blogs that give proof for what they’re talking about, and also don’t talk about Satanic cults (something that may be real but I haven’t found any evidence for) or crazy alien theories (your alien theories are logical, as opposed to the silly nonsense that’s on a lot of sites).

        I’d say that post woke me up (thanks FSK!), although it scared me deeply for about a week. It’s hard to imagine what it would be like to find it out for yourself like you did.

        I would think you would be able to look at recurring IPs and then go back to when they first started visiting. They don’t provide that, however. Have you looked at GetClicky that I recommend to you? You mentioned all the options that looked good had a too low daily minimum; but this lets you get up to 3,000 daily visits.

        • Getclicky doesn’t meet my criterion, because it’s a 3rd party tracking code and the data is sent to a 3rd party server.

          Piwik is better than getclicky. I’m also considering awstats. “Install piwik” is on my TODO list.

          I’m also seriously looking into ad alternatives, to AdBrite and Google AdSense. I haven’t found anything impressive yet. Most of the non-sucky ones have minimum pageviews/day requirements.

          I did look into buysellads (linked via getclicky). They require 10k unique pageviews per month. I was just barely making that on my Blogger blog. By my estimates, I’m getting around 5k-7.5k pageviews/month. I’ve kept most of my regular readers, but my old blog still outranks this one on Google search traffic, due to more posts and a higher PageRank.

  3. When I looked at things, one Indian website was using up my entire daily Adwords budget in a matter of seconds. So for the rest of the day my adverts did not run.

  4. > “Are my ads leading to new regular readers for my blog?”

    It is very difficult when selling software to know if an advert click results in a sale.

    Typically one person will download a trial version of the software and then months later another person in purchasing will make the actual purchase using a different computer.

    Or one person will try the software and recommend it to a different colleague at work in a different department.

    In companies sales are never immediate and never by the person that actually uses the software.

  5. Some companies use external software resellers to purchase software on their behalf. So a totally different company makes the purchase.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>